SAAS with iOS: Powerful

When iphone was launched (6-7 years ago), little did we know that one of its biggest weapons would be its “Closed Application Ecosystem”. Several years later, we see that mobile apps are a part of our daily life. They have permeated into the corporate world as well. Companies are building mobile interfaces in their existing applications for their employees and customers.

Development of Cloud (in Enterprise) is another significant development of the last decade. Fixed costs converted to Variable costs. New companies successfully challenged the dominance of traditional large players.

Mixing the 2 big developments of the last decade creates another set of powerful products. Cloud apps consumed on Mobile devices (with inputs like Location, and Identity) become even more useful. Traditional enterprises like Banks, Insurance, Real Estate, Restaurant Delivery….all have powerful mobile apps. There are few industries like Healthcare and Manufacturing etc, that are running behind the curve. Good opportunity for new comers to tap into these industries and come up with disruptive mobile solutions.

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About Sandeep Chauhan
Strategy/Marketing professional with interest in analyzing growth opportunities and trends.

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